New blue-and-white droplet logo on milk, curd and paneer packs from July 2028

NEW DELHI: The next time you pick up a milk packet, a curd carton or a paneer pack, you may notice a new symbol on the label. From July 1, 2028, all milk and milk products, including composite milk products, will have to carry a distinctive, standardised blue-and-white droplet logo, providing a uniform identification mark for the category.The logo features a white droplet against a blue square background. FSSAI officials told TOI that the mark is intended to help consumers readily identify products in this category at the point of purchase, strengthen their awareness and understanding of the regulatory identity of milk and milk products, and facilitate quicker recognition of relevant information on product labels. It is also aimed at bringing greater consistency to labelling practices.The requirement has been notified through the Food Safety and Standards (Labelling and Display) Second Amendment Regulations, 2026, published in the Gazette on November 9. The amendment to the 2020 labelling regulations will come into force on July 1, 2028.

The authority has prescribed minimum dimensions for the logo according to the area of the package’s principal display panel. The blue square must measure at least 6 mm on each side for panels up to 100 sq cm, 8 mm for panels measuring 100 to 500 sq cm, 12 mm for panels measuring 500 to 2,500 sq cm, and 16 mm for panels larger than 2,500 sq cm.The Gazette also specifies the minimum dimensions of the white droplet inside the square. For the smallest, 6 mm logo, the droplet must be at least 4.56 mm high and 3 mm wide. For the larger logo sizes, these dimensions increase to 6.08 mm by 4 mm, 9.12 mm by 6 mm and 12.16 mm by 8 mm, respectively.The amendment follows a draft proposal issued in February 2025, when FSSAI invited objections and suggestions from stakeholders. The authority said it considered the feedback received before finalising the regulations.